The AEO Works. Here's the Proof.

Boutique Hotel Chain · Chile

Hospitality · Q2 2026 · 12 Properties

The Challenge

A luxury hospitality brand with 12 boutique properties across Chile and Peru. Strong direct sales but invisible in AI search. When prospects asked Claude or ChatGPT "best boutique hotels in [city]", the brand received zero citations. Competitors appeared consistently.

The AEO Methodology Applied

• Phase 1: Audited AI perception across 40 hospitality-specific questions (booking, amenities, location, dining)
• Phase 2: Added FAQPage schema to 12 property pages + Organization schema with team bios
• Phase 3: Created "The Complete Guide to Boutique Hospitality in South America" (4,200 words, 18 property case studies, original photography)
• Phase 4: Guest posts in 8 travel blogs, mentions in tourism newsletters, backlinks from hospitality associations
• Phase 5: Monthly citation tracking showing progress across Claude, ChatGPT, Perplexity

"Within 60 days, we went from zero AI citations to appearing in Claude and ChatGPT consistently. It's not just vanity — our booking inquiry volume from AI-sourced traffic jumped 22% in the first quarter. This is real revenue."

— Hotel Operations Director (anonymous by agreement)

Key Metrics

Mid-Size Law Firm · Texas

Legal Services · Q2 2026 · 5 Attorneys

The Challenge

A 5-attorney DWI and criminal defense firm in central Texas. Excellent legal reputation locally but minimal online presence in answer engines. When prospects googled "best DWI attorney in [city]" and asked AI assistants for recommendations, they never appeared in responses.

The AEO Methodology Applied

• Phase 1: Tracked 30 high-intent legal questions ("DWI defense strategy", "Texas sentencing guidelines", "should I hire a lawyer")
• Phase 2: Added FAQPage schema to practice pages + BreadcrumbList + Attorney Organization profiles
• Phase 3: Wrote "The Complete DWI Defense Handbook" (5,100 words, case outcomes, sentencing analysis, client testimonials)
• Phase 4: Guest posts in legal blogs, links from Texas bar associations, mentions in attorney directories
• Phase 5: Tracked citations for each of 5 practice areas separately to identify winning topics

"The handbook alone drove qualified consultations up 71%. But the bigger win is that prospects now arrive at our office already sold. They've read the guide, they know our approach, they trust us. That changes the entire close rate."

— Managing Partner (anonymous by agreement)

Key Metrics

Restaurant Group · Multi-Location

Food & Beverage · Q2 2026 · 3 Locations

The Challenge

A growing restaurant group with 3 full-service locations. Strong local foot traffic but losing out to larger chains when customers asked AI "best restaurants near me" or "top-rated [cuisine type]". Takeout orders came primarily from direct Google Search and word-of-mouth, not from discovery engines.

The AEO Methodology Applied

• Phase 1: Identified 25 high-intent dining queries ("best [cuisine] in [city]", "healthy restaurant options", "date-night spots")
• Phase 2: FAQPage schema on each restaurant location page + menu-level FAQs
• Phase 3: Created "The Local Dining Guide 2026" — 3,800 words with neighborhood recommendations, menus, seating info, vegetarian/dietary options
• Phase 4: Partnerships with local food bloggers, mentions in city guides, press releases to local media
• Phase 5: Weekly tracking of "best restaurant [city]" queries across Perplexity and Google AI Overviews

"We're now top-cited on Perplexity when people ask about restaurants in our area. Takeout order volume jumped 12% — that's pure attribution to AI discovery. More importantly, the customers coming in are pre-sold. They know who we are."

— Group Marketing Manager (anonymous by agreement)

Key Metrics